Mother/Daughter Duo Launch Splashy Pontoon Boat Cruises on Lake Couchiching (2026)

A new business venture is set to make waves on Lake Couchiching, offering a unique and exciting experience for locals and visitors alike. Cooch Cruises, a mother-daughter duo's brainchild, is bringing a splash of fun and adventure to the lake with its pontoon boat cruises. But what makes this venture truly captivating is the personal journey and vision behind it, as Afton Franklin, the entrepreneur, shares her passion for boating and her desire to create memorable experiences on the lake.

Afton's love for boating on Lake Couchiching is deeply rooted in her childhood memories. Growing up around boats and swimming off Chief Island, she wanted to share this special place with others. However, she recognized that boating and island experiences aren't accessible to everyone, so she decided to create a business that would bring these experiences to a wider audience.

The concept of Cooch Cruises is simple yet innovative. It offers 2.5-hour cruises on Lake Couchiching, departing from the Port of Orillia, for up to 10 people. The cruises are customizable, allowing customers to choose their preferred activities, including a swimming stop at Chief Island. Afton's attention to detail is evident in the boat's retrofitting, which includes colorful decor, lights, and music, creating a vibrant and festive atmosphere.

What makes this venture truly fascinating is the personal touch and dedication of the mother-daughter team. Joanne Franklin, Afton's mother, is the official bartender, ensuring that guests are well-entertained with alcoholic and non-alcoholic beverages. The boat is equipped with all the necessary safety gear, including life jackets, a first-aid kit, and a powerful Yamaha outboard motor. This level of preparedness and care sets Cooch Cruises apart from other boat tour companies.

Afton's passion for boating and socializing is evident in the boat's design and ambiance. She wanted to create a splashy and attention-grabbing experience, which is why she chose bright colors and added lights to the canopy and hull. The boat wraps, sourced from Sublime Graphics, further enhance the vibrant and festive atmosphere.

Cooch Cruises is not just about the boat and the experience; it's also about overcoming challenges and barriers. Meeting commercial regulations and obtaining liquor licensing were significant hurdles, but Afton's determination and perseverance have paid off. She is now ready to offer her unique and exciting cruises to the public, providing an accessible and memorable experience for all.

In my opinion, Cooch Cruises is a refreshing and innovative business venture that brings a much-needed spark of excitement to Lake Couchiching. It offers a unique and accessible experience for locals and visitors, and it showcases the power of personal passion and determination. As Afton Franklin continues to navigate the waters of entrepreneurship, her journey is a testament to the power of following your dreams and creating memorable experiences for others.

Mother/Daughter Duo Launch Splashy Pontoon Boat Cruises on Lake Couchiching (2026)

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